Many Golf facilities gravitate towards clinics and other forms of group instruction when teaching the game to women, and attempting to create more female golfers. Making instruction more social is a time-honored way to promote the game to women, and Get Golf Ready is an ideal option.
The Get Golf Ready program is flexible and customizable, making it no surprise that Get Golf Ready programs geared toward women have popped up throughout the country.
One such program is run at Broad Run Golf & Practice Facility in Bristow, VA, where David Predzin is the PGAdirector of instruction. His women’s Get Golf Ready classes have been a hit, largely because of their convenience. The availability and number of classes offered has greatly influenced participation. “I felt one of the important things was to make sure we had enough different days and times to fit people’s schedules,” Predzin says.
Broad Run makes participating easy by providing rental clubs for beginning women who do not het own a set. Students are even allowed to take the clubs home to ensure they work on their game beyond the Get Golf Ready classes.
Another focus is making sure students get onto the golf course during every class, since on-course experiences are a stable of Get Golf Ready programs. He has aided the effort by implementing PGA Family Tees on the course. Predzin found that the women appreciated the shorter tees and were much more responsive to using them than most male golfers.
With the assistance of Marketing Director, Karen Gregory, Broad Run has spread the word by creating unique brochures and banners specifically for the women’s Get Golf Ready sessions. The facility has also featured the classes on the front page of its website, which includes a link for golfers to directly sign up on www.PlayGolfAmerica.com.
According to Predzin, roughly 80 percent of the women graduated and participated in Get Golf Ready 2 classes, and approximately 25 percent continued with additional instruction. He also sees many of the participants returning to the course with husbands, boyfriends, and children. The women learn basic skills and, as a result, have a new activity to share with their families.
“It’s an opportunity to get myself and my staff in front of them and build a relationship with them, even in the first set of classes,” Predzin says. PGA Magazine, March 2012.